MUGEN Brands : Infinite exploration of brandsWelcome to a world where excellence is hidden in the detail.AT THE HEART OF BRAND MECHANICSLastest NewsRoborock Z70 and its Articulated Arm: Home Robotics is No Longer a Gadget, It’s the New Functional Luxury.by Layam RikhiraAugust 16, 2025The Roborock Z70 with its articulated arm redefines home robotics, positioning it as the new standard of functional luxury.Collaborations: From Ferrari to McLaren: How Puma Became a Key Player in Motorsportsby Layam RikhiraAugust 16, 2025Puma has established itself as a key player in motorsports by transforming simple sponsorship into a full partnership focused on design and culture.McDonald’s x Pokémon in Japan: The Inside Story of a Viral Marketing with a Bitter Tasteby Layam RikhiraAugust 16, 2025Behind the commercial success of the McDonald’s x Pokémon collaboration in Japan lies a food waste scandal that questions the ethics of modern marketing.Subscribe !Sign up to receive our exclusive stories on brands, design and the avant-garde.NameEmail*I subscribe Please enable JavaScript in your browser to submit the form